Runs your LinkedIn, Instagram, X, Facebook, and TikTok from a single brief. Drafts posts in your brand voice, schedules across channels, replies to comments and DMs, and sends you a weekly report that actually tells you what worked.
Most small businesses post sporadically because social is nobody's full-time job. This worker treats it like the full-time job it is — planning a month ahead, adapting for each channel, and handling the conversation that happens after you post.
Plans posts weekly against your themes, launches, and events. You approve the calendar; it executes it.
Same story, different shape. LinkedIn gets the thoughtful version; Instagram gets the visual hook; X gets the punchline.
Posts when your audience is actually online — per channel, per time zone. Uses your historical engagement data if you have it.
Drafts responses in your voice, held for approval by default. Escalates sensitive or spicy threads straight to a human.
Running a group? A parent brand plus sub-brands? Each gets its own profile, style guide, and approval chain.
Not a vanity dashboard. What posted, what performed, what to double down on — in a one-page written brief.
Drafts the week's posts against your themes and calendar. You approve the batch in one review.
Publishes scheduled posts across channels. Monitors comments and DMs continuously.
Drafts replies in your voice. Routine ones auto-send after approval thresholds; sensitive ones route to you.
One page: what posted, what worked, what to repeat. Next week's themes proposed for your sign-off.
Per channel, consistently. Up from the typical SMB 1–2/week.
Across planning, drafting, scheduling, and inbox. Per brand, per week.
To comments and DMs during business hours. Versus average SMB of 11+ hours.
— Marketing Lead, DTC brand (18 staff)
Book a 30-minute consultation. We'll show you the worker running on a sandboxed copy of your accounts, so you can see the fit before you commit.